In a world constantly chasing light—be it on runways, red carpets, or social feeds—eye makeup in 2025 takes the pursuit quite literally. This year, it’s not just about color. It’s about reflection. Dimensional, high-voltage, textural reflection. Welcome to the era of Metallic Shine + Dewy Glitter, where eyelids become canvases for iridescence, and sparkle transcends …
Eye
The Clean Girl Eye Look: How to Perfect the Effortless Yet Defined Gaze
In a beauty landscape increasingly ruled by minimalism and intention, one aesthetic has quietly risen to the forefront — the clean eye look. A vision of subtle elegance, soft luminosity, and barely-there perfection, this trend isn’t about bold pigments or avant-garde shapes. It’s about restraint. Precision. And a whisper of detail that speaks volumes. The …
This Summer’s Neon Eye Makeup Trend: Have You Tried It Yet?
There’s something electrifying about summer—the heat, the energy, the light that lingers past 8 PM. And this year, nothing captures that seasonal electricity more vividly than the neon eye makeup trend that’s lighting up social media feeds and runways alike. This isn’t just makeup—it’s a statement, a rebellion against beige, a celebration of fearless self-expression. …